Will Duff Gordon, CEO

Will has been helping people to make sense of complex data since the year 2000. He is able to leverage his wealth of experience, earned in financial data giants, the world of horseracing and nimble startups, to combine the technological rigours of data capture with the aesthetics of delivering the data in an accessible way.
A keen racehorse owner, Will is bringing the world of horseracing to a wider audience through the use of engaging and insightful data, delivered via an elegant, simple interface. Customers can offer greater insights and better results to those at the heart of this great sport.
Will lives in London with his wife and their two children. He is a member of the Racehorse Owner’s Association.


George Deedes, Content Director

George’s love of racing and encyclopedic knowledge of the sport brings colour and life to TPD’s race timing data. Prior to joining TPD, George worked at DMGT in media operations, holding a variety of senior roles.


Will Bradley, Gmax Equine

Gmax Equine are a successful innovation partner focused on transforming new ideas, design and technology into reality.
The engineering team have been responsible for many hundreds of new product development projects and patents, with an emphasis on tracking and GPS technology.

Cathy Coleman, Operations Director

Cathy’s project management experience spans software development, financial data, corporate events and luxury retail. Cathy works with racecourse clients to onboard TPD’s timing and data services, making sure all the pieces come together in the right place, at the right time.


George Swindells, Data Scientist

As an experienced data scientist and quantitative analyst, George brings his mathematical and coding skills to TPD’s horseracing datasets, adding insight and improving processes.